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BirthdayMate Privacy Policy

Last updated: February 26, 2026

Overview

BirthdayMate ("the App") is developed by David Phillips ("we", "our", or "us"). This Privacy Policy explains how your information is handled when you use the App.

Data Collection and Storage

We do not collect, store, or have access to any of your personal data.

All information you enter into BirthdayMate (including names, dates, photos, and reminders) is stored exclusively on your device and, on iOS, optionally in your personal iCloud account. We have no servers that receive or store your data, and we cannot access your information.

However, BirthdayMate uses third-party advertising services that may collect certain information automatically. Please see the "Advertising" and "Third-Party Services" sections below for details.

Device Permissions

BirthdayMate may request access to the following device features:

  • Notifications: To send you reminders about upcoming occasions
  • Photo Library: To allow you to add photos to occasions (only photos you explicitly select are accessed)
  • Contacts: To allow you to import birthdays from your contacts (only contacts you explicitly select are accessed)

These permissions are optional and can be managed at any time in your device's Settings. Denying permissions will not prevent you from using the core features of the App.

Data Sync and Storage

iOS: If you choose to enable iCloud sync, your data is stored in your personal iCloud account using Apple's CloudKit service. This data:

  • Is stored in your private iCloud container
  • Is only accessible by you through your Apple ID
  • Is not accessible to us or any third party
  • Is subject to Apple's Privacy Policy

You can disable iCloud sync at any time in the App's settings, and you can manage or delete your iCloud data through your device's Settings.

Android: All data is stored locally on your device. BirthdayMate for Android does not use cloud sync services. Your data remains entirely on your device and is not transmitted to any external server.

Local Notifications

BirthdayMate may send local notifications to remind you of upcoming occasions. These notifications are generated entirely on your device and do not involve any external servers or data transmission.

Photos

If you add photos to occasions, these images are stored locally on your device and, on iOS if iCloud sync is enabled, in your private iCloud container. We do not have access to your photos.

Advertising

BirthdayMate displays advertisements through Google AdMob. The Google Mobile Ads SDK automatically collects certain information to serve ads and measure their performance. This data collection is handled by Google, not by us.

Data collected by Google AdMob includes:

  • IP Address: Used to estimate your general location
  • Device Identifiers: Advertising ID and app-set ID for ad targeting and frequency capping
  • User Interactions: App launch events, ad views, and ad interactions
  • Diagnostic Information: App performance data such as launch time and crash logs

All data collected by the Google Mobile Ads SDK is encrypted in transit using TLS. You can learn more about how Google uses this information in Google's Privacy Policy and how Google uses data from partner apps.

You can opt out of personalised advertising by adjusting your device settings. On iOS, go to Settings > Privacy & Security > Tracking, or enable "Limit Ad Tracking" in Settings > Privacy & Security > Apple Advertising. On Android, go to Settings > Google > Ads and enable "Opt out of Ads Personalisation", or delete your advertising ID.

Analytics and Tracking

Apart from the advertising-related data collection described above, we do not use any additional analytics services or tracking tools. We do not have access to any data collected by Google AdMob.

Third-Party Services

BirthdayMate integrates with the following third-party services:

  • Apple iCloud (iOS only): If you enable sync, your data is stored in your personal iCloud account. Subject to Apple's Privacy Policy.
  • Google AdMob: Displays advertisements and collects data as described in the "Advertising" section above. Subject to Google's Privacy Policy.
  • Google Play Services (Android only): The Android version of the App is distributed through Google Play and may utilise Google Play Services. Subject to Google's Privacy Policy.

Data Retention and Deletion

Since all data is stored locally on your device (and, on iOS, optionally in your personal iCloud account), you have full control over your data:

  • Delete all data from the App: Go to Settings within the App and select "Delete All Data" to remove all your data
  • Delete app data: Uninstalling BirthdayMate will remove all locally stored data from your device
  • Delete iCloud data (iOS only): Go to Settings > [Your Name] > iCloud > Manage Storage > BirthdayMate to manage or delete your synced data
  • Clear app data (Android): Go to Settings > Apps > BirthdayMate > Storage > Clear Data to remove all app data without uninstalling
  • Delete individual items: You can delete specific occasions, photos, or reminders directly within the App

Your Privacy Rights

Because we do not directly collect or have access to your personal data, traditional data subject rights (such as access, correction, or deletion requests) are not applicable to us. You maintain complete control over your data on your device and, on iOS, in your iCloud account.

For data collected by Google AdMob, you can exercise your rights by adjusting your device's advertising settings or by visiting Google's Ad Settings.

For California Residents: We do not sell your personal information. Google AdMob may use information for personalised advertising, which you can opt out of through your device settings. For more information about your CCPA rights regarding Google's data collection, please refer to Google's Privacy Policy.

For European Union Residents: The App complies with the EU General Data Protection Regulation (GDPR). Google AdMob may collect data as described in the "Advertising" section. You have the right to opt out of personalised advertising. For data processed by Google, please refer to Google's Privacy Policy for information on exercising your GDPR rights.

Children's Privacy

BirthdayMate is suitable for all ages. There is no inappropriate content, and the App does not require an internet connection to function. We do not collect personal information from any user, including children. The Google AdMob SDK may collect device-level information as described in the "Advertising" section; you can opt out of personalised ads through your device settings.

Changes to This Policy

We may update this Privacy Policy from time to time. Any changes will be reflected in the "Last updated" date above.

Contact Us

If you have any questions about this Privacy Policy, please contact us at:

© 2026 David Phillips. All rights reserved.